Market Intelligence can help your solar business identify and manage risks, develop strategies, identify leaders and evaluate market share.

SunWiz's range of online Market Intelligence comprises:

ClearView - STC Market Intel (Weekly): track trends in STC creation, sales, and ownership
Insights - PV Market Insights (Monthly): track trends in PV installation regions, system sizes, and top installers
Solar Hot Spots - Postcode-level trends in installations, to best target your marketing dollar
Forecast - PV Market Forecast, created by the best and used by the brightest
Custom Analytics - We're data geeks at heart, make use of our extraordinary talents!

SunWiz News

PV Insider: Free Market Intel from SunWiz
07 November 2019

Wow! ... (takes a breath) Its been 10 years. SunWiz first published market data one decade ago. and what a cracking decade its been! Who'd have thought we'd grow from 6MW/month in 2009 to... (wait for it)... 206MW/month in 2019! 10 years publishing solar energy data has taught me something: It's the best-informed companies that thrive and prosper Operating a business without market data is like fighting a battle in the fog of war, while your enemy has GPS tracking heat-seeking missiles Okay, maybe that's a bit extreme. But it's no coincidence that market leaders all read SunWiz Now I reckon that 206MW/month isn't fast enough to stop climate change I reckon the entire industry needs a boost Our real competition isn't each other: Its fossil fuels (and fossil fools) So To help accelerate the solar industry To help solar businesses make a decent return on their efforts To help spread the good news (and to help demonstrate great reasons to subscribe) I've decided to make SunWiz data free. Yep, Free. Yeah yeah yeah I'm not running a charity I've got a family to feed Plus a wife with high expectations (wife says): "don't forget about all the dough you spend on gadgets" So I can't give away everything for free I'll give enough away to keep you informed To help you make strategic decisions and to whet your appetite for more You'll get volumes of solar installations sizes of solar installations prices of solar installations residential, commercial, industrial, utility what it takes to rank in the top 20 And then you may want to know Which top-20 company recently grew by 90% Which 7 companies are sustaining contractions of 10%-33% Which leading company installed 2x the number of 100kW systems of their nearest competitor Which company surged up the ranks of the >100kW rooftop volume Which companies are getting the most Victorian Solar Rebates Which four Bunnings have registered LGCs Which #1 panel retailer grew their market share by 25% How? Download this month's PV Insider now. (Oh yeah, we also recorded this Vodcast interview with whom we thought displayed the best technology innovation at All Energy)
Australia's best solar sales coach now available 24-7
10 September 2019

Australia's best solar sales coach now available 24-7 The complaint I most commonly hear from solar business operators is how difficult it is to make a reasonable profit on a sale. That it's a race to the bottom, and its cut-throat. I see evidence of this everywhere, and just wish I could wave my magic wand and help hard-working businesses earn what they truly deserve At the same time, some of the companies I assist are amazingly profitable and rapidly growing. They're not competing on price whatsoever and regularly exceed 30% GP on a sale. Looking across my client-base, I've recently analysed what makes the difference between a high-profit company and one that has to compete on price. (And I'll soon implement services in a select group of businesses that build up a perpetual growth high-profit sales pipeline - let me know if you're interested in being involved.) But perhaps the simplest way for any solar company to improve its profitability is to master selling solar power systems. Essentially, a good solar salesperson should be able to close more deals at a higher price than a regular solar salesperson (who has to cut prices to stand a chance of winning work). Part of mastering selling solar is the simple fundamentals of mastering sales (whether that be solar sales or selling any other product or service). And there's plenty of resources (books, courses etc) that can help in that department. But selling solar power is a specific skill, as essentially you're simultaneously selling an improvement in the cost-of-living, financial instrument (payback), a commodity (electricity), improved lifestyle (carefree air-conditioning), and an environmental benefit (feel-good). For quite a few years, I've been presenting to audiences alongside one of Australia's best sales coach. In that time, I've witnessed Dean Mannix evolve from an amazing sales coach into someone who really know's how to apply sales fundamentals to the specialised skill of solar sales. I'd even go so far as to say "Dean Mannix is Australia's best solar sales coach". And while we reached hundreds of people on roadshows, we simply couldn't reach every corner of the country. Plus, this material takes a few cycles of learn-apply-review (repeat) for it to sink in, with each cycle delivering incremental improvements to sales. That's why I'm thrilled that Dean Mannix has now made his sales package available to everyone in the country, 24-7. You can watch it in the comfort of your own office, again and again, whenever you need. To summarise what Dean will show you, in a single line: If you’re sick of losing quotes on price… ... I'll show you how to win on quality!" Learn how to sell solar profitably with Dean Mannix, now.
Australian Solar Panel Market Share - we lift the lid
05 September 2019

Australian Solar Panel Market Share - SunWiz lifts the lid [Charts ahoy!] What’s the most popular solar panel brand in Australia? How much volume is each brand moving? These are burning questions for Australia’s solar industry. Here are a few reasons why: Panel manufacturers need to keep an eye on their competitors - and understand which brands (if any) that they’re losing market share to. Wholesalers want to know if they’re the top provider of a particular panel brand - or whether they should be offering other ‘rising stars’ Solar retailers would love to know what panels are the most popular - so they can offer them to customers Even though this kind of solar market data is in high demand, it’s not easy to get, make sense of, or put to good use. When you do look for data, what you’ll find is charts like the one below. It shows the volume of ‘tier 1’ vs ‘tier 2’ panels installed in Australia over the course of several years. It shows an interesting and relevant trend - an increasing percentage of the panels sold in Australia are classed as tier 1. But in addition to being outdated, it doesn't identify which brands are winning. Here’s a fun fact about SunWiz: We already track each and every solar power system installed in Australia - over two bloody million of them! What’s more, we can instantly produce data on the system size, where & when it was installed, and (often) who sold it. All of this info is in our flagship Insights reporting service. The missing piece of the jigsaw puzzle has always been panel brand - until now! SunWiz MarketView shows trends in Australian PV panel market share (Do you like charts about panel market share? Read on!)